One of the image optimization tips that every blogger should put into action is optimizing images for fast loading, thereby improving your blog in more ways than one. Optimized images results in faster websites besides presenting meaningful representations.With images constituting the major component of any site, its optimization not only includes the size of images but also involves proper usage of tags.
Tips to Optimize Images
1. Select an Appropriate Image:
While selecting an image for a website page or blog post, one must ensure it is related to content, topic and the theme. An image can help to visually transmit a message and at the same time attract the attention of the readers, thereby serving as a creative interpretation which generates curiosity, instead of relating to the literal content.
2. Name the File Appropriately:
After the theme of your content is decided, pick a related keyword or keyword variation related to the content of the blog post or webpage. This is an important factor that has to be considered with regards to how images are ranked in search results.
3. Apply Alt Text:
This represents the name that will appear in association with the image. It is therefore an additional way for search engines to identify what the image is actually about. Ensure that the description has to be appropriate and avoid overstuffing the alt text with keywords. The idea is to be clear and descriptive as to what the image is about and in what it is related to the content. It can generally consist of five words or lesser.
4. Image File Size:
Most users prefer to view larger images and it is therefore imperative to strike a perfect balance between an image being large enough and enjoyable to view, while ensuring at the same time that it is not too large.
5. Maintain an Appropriate Image to Text Ratio:
Ensure that the page is not cluttered with images.The best practice is to have at least one image above the fold, typically aligned on the left or right so that the content wraps around your image, and your content can shine.